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2011年3月3日星期四

At PC 2011: Our Full Coverage

paidContent2011 Arianna Huffington and Tim ArmstrongWe just wrapped up paidContent 2011, our flagship conference jam-packed with panel sessions and Q&As featuring some of the key names in digital media. Forrester’s Sarah Rotman Epps kicked off the morning with an analysis of how publishers need to work out their tablet strategy and shortly after, NBCU’s Lauren Zalaznick defended Hulu against unfair complaints. Later in the day, Nick Denton chatted about Gawker’s redesign, Keith Olbermann explained why he joined Current Media, and Arianna Huffington and Tim Armstrong discussed branding and the AOL-HuffPo strategy. Those are just some of the highlights; read our coverage below and check back in the coming weeks for video of the conference.

2011年3月2日星期三

Watching The paidContent 2011 Live Stream

After months of planning and some real-time programming,paidContent 2011; The Next Decade in Digital will convent first thing Thursday morning in New York. If you’re unable to join in the on-site networking and the hallway dealmaking at TheTimesCenter, you can stay up to speed with thoughtful programming by following our live stream starting at 8:30 a.m. Eastern.
paidContent 2010 Shot
The lineup is a mix of timely Q&As and panels centered on key issues facing the industry, from ad targeting and paywalls to the impact of Google’s algorithm tweak and the search for hyperlocal dollars. Lauren Zalaznick will fill us in on the Comcast-run NBCUniversal; Dan Rose will talk about Facebook’s role as a media portal and partner; Nick Dentonwill explain the decision to remake Gawker—and to row it back, Arianna Huffington and Tim Armstrong will update us on AOL’s acquisition of The Huffington Post; Greg Claymanwill shed some light on The Daily one month in. Only attendees will see the lunch program with Keith Olbermannand Joel Hyatt live; we’ll post the video in coming weeks.