Disney exited the cell phone business in the US back in 2007, but the MVNO Disney operates in Japan seems to be doing well: last month, Disney Mobile Japan started offering a special Android phone, which is currently being advertised on national TV. And yesterday, Disney Mobile even opened [JP, PDF] a physical store in central Tokyo.
As you would expect, the store looks pretty cute. It’s very small (Disney wouldn’t say howsmall), too, but my guess is the target group over here doesn’t care.
没有评论:
发表评论